Filed under: Etc., Marketing/Advertising, Honda
Honda is casting the Sounds of Civic social media-based contest as a fun way for you to whip up a little song and possibly win a 2012 Honda Civic of your own. You might accept it at face value, or you may see it as a contrived and cynical attempt at being current and/or relevant. If the ninth-generation Honda Civic excites you into musical rapture, great, submit your song on the Honda Civic Facebook page before June 5th.
Honda has faith in your song-writing abilities. "We know our talented fans will show off their skills and submit some great Civic-inspired tunes," says Steve Center, American Honda Motor Company's Vice President of National marketing Operations.
Once the submission window closes, voting begins and runs through July 17th. Eight finalists will be chosen to receive $2,500 in music gear from Sam Ash music stores. The single finalist that receives the most votes will get the car, which could be a handy way to get to Los Angeles to perform as part of the 2011 Honda Civic Tour.
Honda has solicited songs from several artists already, and you can find them on the Honda Civic Facebook page and the Honda YouTube channel. Pointing Twitter at the #soundsofcivic hashtag can also help keep you updated. Check it out, brush up on your scales and arpeggios and have at it with your own composition. Check out the press release after the jump.
Continue reading Honda hopes Civic will inspire you to write a song
Honda hopes Civic will inspire you to write a song originally appeared on Autoblog on Fri, 20 May 2011 16:01:00 EST. Please see our terms for use of feeds.
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